Definition, Meaning & Synonyms
semiotics
noun
/ˌsɛmiˈɒtɪks/
Definition
Semiotics is the study of signs and symbols as elements of communicative behavior.
Examples
- Semiotics is essential in understanding visual communication in advertising.
- The film’s use of colors and symbols can be analyzed through the lens of semiotics.
- In literature, semiotics helps us decipher deeper meanings within texts.
Meaning
Semiotics involves analyzing how meaning is created and communicated through signs, symbols, images, and texts.
Synonyms
- Sign theory
- Symbolism
- Signification
