Definition, Meaning & Synonyms

semiology

noun
/ˌsɛm.iˈɒl.ə.dʒi/
Definition
The study of signs and symbols and their use or interpretation.
Examples
  • Semiology plays a crucial role in understanding how advertisements convey meanings.
  • The course on semiology explores various theories of sign recognition and interpretation.
Meaning
Semiology is concerned with how meaning is created and understood through various forms of signs and symbols in communication.
Synonyms
  • semiotics
  • theory of signs
  • sign theory