Definition, Meaning & Synonyms
gimmick
noun
/ˈɡɪmɪk/
Definition
A trick or device intended to attract attention, publicity, or business.
Examples
- The new phone has several gimmicks that make it stand out from the competition.
- His magic show relied on visual gimmicks to engage the audience.
Meaning
A clever or unusual idea or feature that is used to promote something, often seen as superficial.
Synonyms
- trick
- device
- kludge
- gadget
