Definition, Meaning & Synonyms

lancamento

noun
/lænˈsæmɛntoʊ/
Definition
The act of launching or starting something, especially in a business or marketing context.
Examples
  • The company held a grand lançamento for its new smartphone last week.
  • His lançamento of the book was highly anticipated by readers.
  • We attended the lançamento of the latest video game at the mall.
Meaning
In Portuguese, ‘lançamento’ refers to the release or introduction of a new product, service, or initiative.
Synonyms
  • launch
  • release
  • introduction