Definition, Meaning & Synonyms
franquia
Noun
fran-kee-ah
Definition
A franchise is a legal and commercial relationship between the owner of a trademark or trade name and an individual or group that wants to use that identification in a business.
Examples
- McDonald’s is a well-known franquia around the world.
- She decided to invest in a franquia to benefit from established branding.
- The franquia model can provide support for new business owners.
Meaning
In business terms, a franchise allows a franchisee to operate a business using the branding, products, and operational systems of the franchisor.
Synonyms
- licensing
- branch
- affiliation