A broker is the entity that brings buyers and sellers together and assists in negotiations. Brokers act as intermediaries between buyers and sellers, facilitating transactions without taking ownership of the goods or services involved. They earn a commission or fee for their services, which can include market research, negotiation, and transaction management.
Brokers are commonly found in industries such as real estate, insurance, and finance. Their primary role is to ensure that both parties reach a mutually beneficial agreement, making the process smoother and more efficient.