English to English Dictionary

Brainstorming

A group creativity technique designed to generate a large number of ideas for the solution to a problem.

Brake-Wheel

A mechanical device used to slow down or stop the rotation of a wheel.

Braking-Wheel

A wheel that is specifically designed to aid in the braking mechanism of a vehicle.

Branch-off

To separate from a main road, path, or group to go in a different direction.

Branchlet

A small branch or twig of a tree or plant.

Brand

A type of product manufactured by a particular company under a particular name.

Brand Deterioration

The decline in the perceived quality or value of a brand over time.

Brand Identity

The visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds.

Brand Strategy

A long-term plan for the development of a successful brand in order to achieve specific goals.

Brand-Dilution

The reduction in the perceived value or strength of a brand due to overextension or negative associations.

Brand-Erosion

The gradual loss of brand equity or value due to negative perceptions or competitive pressures.

Brand-Positioning

The process of positioning a brand in the minds of consumers relative to competitors.