Definition, Meaning & Synonyms
vanity-project
noun
/ˈvæn.ɪ.ti ˈprɒdʒ.ekt/
Definition
A project undertaken primarily for personal pleasure or to enhance one’s own image, rather than for practical or commercial benefits.
Examples
- The movie he directed was considered a vanity project, showcasing his desire to be in the spotlight.
- Many entrepreneurs start vanity projects, pouring money into them without a clear business plan.
- Her fashion line was seen as a vanity project, driven more by her love for design than by market demand.
Meaning
A venture that is more about personal pride or satisfaction than about achieving tangible results or success in a traditional sense.
Synonyms
- self-indulgent project
- futile endeavor
- self-serving initiative