Definition, Meaning & Synonyms

pricing

noun
/ˈpraɪsɪŋ/
Definition
The process of determining the value or cost of a product or service.
Examples
  • The pricing of the new smartphone is competitive compared to its rivals.
  • Effective pricing strategies can lead to increased sales and customer retention.
  • During the meeting, they discussed the pricing structure for their subscription services.
Meaning
Pricing refers to the strategy and considerations involved in setting the price at which a product or service is offered in the market.
Synonyms
  • costing
  • valuation
  • pricing strategy
  • rate setting