Definition, Meaning & Synonyms

influencer

noun

/ˈɪnfluːənsə/

Definition

A person who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience.

Examples

Many brands collaborate with social media influencers to promote their products.
The influencer shared their fitness journey on Instagram, gaining thousands of followers.
As a fashion influencer, she often showcases the latest trends in her videos.