Definition, Meaning & Synonyms
demographic
noun
/ˌdɛməˈɡræfɪk/
Definition
A demographic refers to statistical data about the characteristics of a population.
Examples
- The demographic of the city has changed significantly over the last decade.
- Marketers often analyze demographic data to target their advertising effectively.
Meaning
Demographics are used to understand the structure of populations, including age, sex, income, and education level.
Synonyms
- population
- statistics
- census data
- group characteristics
