Definition, Meaning & Synonyms

customer-profile

Noun
/ˈkʌstəmər ˈprəʊfaɪl/
Definition
A detailed description of a specific type of customer based on various attributes.
Examples
  • Businesses create a customer profile to better understand their target market.
  • By analyzing buying patterns, companies can develop a more accurate customer profile.
  • The customer profile helps in designing personalized marketing campaigns.
Meaning
The customer profile is used to understand the characteristics and behaviors of potential customers to tailor marketing strategies effectively.
Synonyms
  • Customer persona
  • Buyer persona
  • Target audience