Definition, Meaning & Synonyms
blue-chip-client
noun
/bluː tʃɪp ˈklaɪənt/
Definition
A blue-chip client is a customer or client that is well-established, reputable, and often a leader in their industry, typically associated with stability and reliability in business.
Examples
- Our agency focuses on attracting blue-chip clients to enhance our portfolio.
- Working with blue-chip clients can provide insight into best practices in industry standards.
- Securing a blue-chip client can significantly boost our company’s credibility.
Meaning
The term ‘blue-chip’ originates from the world of finance, referring to highly valued shares in companies with a strong track record. When applied to clients, it signifies those who are less likely to default on payments and offer substantial business opportunities.
Synonyms
- Premium client
- Key account
- Major client
