Definition, Meaning & Synonyms

ibope

Noun
ee-boh-peh
Definition
Ibope (Instituto Brasileiro de Opinião Pública e Estatística) is a Brazilian market research and opinion polling company.
Examples
  • Ibope conducts surveys to gauge voter sentiments before elections.
  • The Ibope polling results showed a significant change in public opinion.
  • Many media outlets rely on Ibope data for their reporting.
Meaning
Ibope is well-known for providing data on public opinions regarding political, social, and economic matters in Brazil.
Synonyms
  • market research
  • opinion polling
  • public opinion analysis