Definition, Meaning & Synonyms

to move the goalposts

idiom
/tuː muːv ðə ˈɡoʊlpoʊsts/
Definition
To change the rules or parameters of a situation, often in an unfair manner, making it more difficult to achieve a goal.
Examples
  • When the company decided to expand the project’s requirements, it felt like they were moving the goalposts.
  • Each time I thought I had completed the task, my teacher moved the goalposts again.
Meaning
This phrase is often used when someone alters the criteria for success after it has already been established, which can create frustration for others trying to meet those criteria.
Synonyms
  • Change the criteria
  • Alter the rules
  • Shift the standards