Definition, Meaning & Synonyms
sweeten-the-pot
idiom
/ˈswiːtən ðə pɒt/
Definition
To make an offer more appealing, often by adding something extra to entice someone into an agreement or deal.
Examples
- If we want to attract more investors, we might need to sweeten the pot by offering higher returns on their investments.
- To secure the contract, the salesperson decided to sweeten the pot by including free shipping for the first year.
- They sweetened the pot with a bonus for each referral that signed up for the service.
Meaning
To enhance the attractiveness of a proposal or arrangement by adding additional incentives.
Synonyms
- Incentivize
- Entice
- Enhance the offer
