Definition, Meaning & Synonyms
spokesmodel
Noun
/ˈspoʊksˌmɒdəl/
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Definition
A spokesmodel is a person employed to promote or advertise products, services, or brands, typically by attending events, commercials, or media appearances.
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Examples
- She was selected as the spokesmodel for the new skincare line.
- As a spokesmodel, he represented several fashion brands during the fashion week.
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Meaning
Spokesmodels serve as the face of a brand, engaging with the public and conveying the company’s messaging in a persuasive manner.
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Synonyms
- Brand ambassador
- Promotional model
- Model representative