Definition, Meaning & Synonyms
shock-factor
noun
/ʃɑk ˈfæktər/
Definition
The element of surprise or disruption that causes a strong emotional reaction.
Examples
- The documentary used a high shock-factor to capture the audience’s attention.
- Some marketing strategies rely heavily on shock-factor to promote their products.
- It’s important to balance shock-factor with sensitivity when addressing serious topics.
Meaning
Shock-factor refers to the intensity of surprise or profound disturbance that something can evoke in an individual or group.
Synonyms
- Surprise element
- Stunner
- Shock value
- Impact factor
