Definition, Meaning & Synonyms

red-label

adjective
/rɛd ˈleɪbəl/
Definition
A term used to signify a high-quality or premium product, often used in branding and marketing to indicate that an item is superior to others in its category.
Examples
  • He chose a red-label whiskey for the special occasion.
  • The restaurant is known for its red-label wines, which are sourced from premium vineyards.
  • She always prefers red-label tea for its rich flavor.
Meaning
The term ‘red-label’ generally refers to products that are marketed as being of higher quality or better craftsmanship than standard options. The ‘red’ in red-label typically suggests a distinction or a mark of excellence.
Synonyms
  • premium
  • high-quality
  • top-tier
  • exclusive