Definition, Meaning & Synonyms

public-relations-exercise

noun
/ˈpʌblɪk rɪˈleɪʃənz ˈɛksərsaɪz/
Definition
A public-relations exercise is an organized activity aimed at improving or managing the perception of an individual, organization, or brand in the eyes of the public.
Examples
  • The company held a public-relations exercise to address the recent controversy and regain customer trust.
  • During the public-relations exercise, the team practiced responding to potential media inquiries.
  • Participating in a public-relations exercise can help improve communication skills.
Meaning
This involves strategies and tactics to communicate effectively with various audiences to promote a positive image and foster understanding.
Synonyms
  • PR campaign
  • media training
  • image management