Definition, Meaning & Synonyms
psyop
noun
/ˈsaɪˌɒp/
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Definition
A psychological operation (psyop) is a planned operation that uses psychological tactics to influence and manipulate the beliefs, emotions, and behaviors of individuals or groups.
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Examples
- The military conducted a psyop campaign to undermine enemy morale.
- Social media can be a tool for psyops during elections.
- Advertisers often use psyop techniques to persuade potential customers.
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Meaning
Psyops aim to persuade an audience to support specific goals or to disrupt an enemy’s morale through information and communication strategies.
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Synonyms
- psychological operation
- psychological warfare
- mind game