Definition, Meaning & Synonyms

psyop

noun
/ˈsaɪˌɒp/
Definition
A psychological operation (psyop) is a planned operation that uses psychological tactics to influence and manipulate the beliefs, emotions, and behaviors of individuals or groups.
Examples
  • The military conducted a psyop campaign to undermine enemy morale.
  • Social media can be a tool for psyops during elections.
  • Advertisers often use psyop techniques to persuade potential customers.
Meaning
Psyops aim to persuade an audience to support specific goals or to disrupt an enemy’s morale through information and communication strategies.
Synonyms
  • psychological operation
  • psychological warfare
  • mind game