Definition, Meaning & Synonyms

press-run

noun

/ˈprɛs rʌn/

Definition

The total number of copies of a print publication, such as a newspaper or magazine, that are printed in a single printing session.

Examples

The press run for this month’s magazine was limited due to budget constraints.
We need to increase the press run if we expect more readers at the event.
After reviewing the market research, the publisher decided on a press run of 50,000 copies.

Meaning

A press run refers to the quantity of printed materials produced at one time by a printing press. It is commonly used in the context of publishing, where organizations determine the length of their press run based on anticipated demand and print costs.