Definition, Meaning & Synonyms

niched

Adjective
/niːtʃt/
Definition
To create a specific segment or specialized area within a larger field.
Examples
  • The company has successfully niched itself in eco-friendly products.
  • He niched his photography business by focusing on pet portraits.
  • The blog niched down to cater to vegan cooking enthusiasts.
Meaning
Niche refers to a specialized segment of the market for a particular kind of product or service.
Synonyms
  • Specialized
  • Segmented
  • Differentiated