Definition, Meaning & Synonyms
merchandizing
noun
/ˈmɜːr.tʃən.daɪ.zɪŋ/
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Definition
The activity of promoting the sale of goods at retail.
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Examples
- The store’s effective merchandizing attracted many new customers.
- Creative merchandizing can significantly boost product visibility.
- Successful merchandizing involves understanding consumer behavior.
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Meaning
Merchandizing refers to the strategies and techniques used to display and sell products in a way that attracts customers and increases sales.
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Synonyms
- Marketing
- Promotion
- Retailing
- Sales strategy