Definition, Meaning & Synonyms

media-blitz

noun
/ˈmiːdiə blɪts/
Definition
A coordinated series of promotional activities aimed at gaining public attention through various media outlets.
Examples
  • The new movie was launched with a media-blitz that included interviews with the cast and appearances on popular talk shows.
  • During the election season, candidates often engage in a media-blitz to attract voters and generate buzz about their campaigns.
  • The company executed a media-blitz to raise awareness about its latest product, featuring ads across social media and news websites.
Meaning
The term ‘media-blitz’ refers to an intense and concentrated effort to get media coverage for a product, person, or event, often using multiple channels such as television, radio, newspapers, and online platforms.
Synonyms
  • publicity campaign
  • press campaign
  • promotion drive