Definition, Meaning & Synonyms
fmcg
Noun
/ˌɛfɛmˌsiːˈdʒiː/
Definition
Fast-Moving Consumer Goods.
Examples
- The supermarket is filled with FMCG products like snacks and beverages.
- Companies in the FMCG sector often rely on high-volume sales.
- Marketing strategies for FMCG items differ significantly from those for luxury goods.
Meaning
FMCG refers to products that sell quickly at relatively low costs. These goods are often bought frequently and are generally low-priced items that require little thought before purchase.
Synonyms
- Consumer staples
- Packaged goods
- Non-durable goods
