Definition, Meaning & Synonyms

endorsement-deal

noun

/ɪnˈdɔːrs.mənt diːl/

Definition

An endorsement deal is a business arrangement where a celebrity or public figure publicly supports or promotes a product or service, usually in exchange for payment or other benefits.

Examples

After signing the endorsement deal, the athlete became the face of a popular sports drink brand.
The actress secured an endorsement deal that included social media promotions and commercials.
Many companies seek endorsement deals with influencers to reach a broader audience.