Definition, Meaning & Synonyms

edsel

Noun

/ˈɛdˌsɛl/

Definition

A car brand that was produced by the Ford Motor Company in the late 1950s.

Examples

The Edsel was introduced in 1957 with much fanfare.
Despite its initial hype, the Edsel quickly became unpopular due to design and pricing issues.
Today, vintage Edsel cars are sought after by collectors for their unique style.

Meaning

The Edsel was intended to be a line of automobiles that combined innovative designs with luxurious features; however, it ultimately became a symbol of marketing failure.