Definition, Meaning & Synonyms

drive-time

noun

/ˈdraɪv taɪm/

Definition

The period of time during which people typically drive to or from work or other activities.

Examples

Many radio stations schedule their most popular shows during drive-time to reach the largest audience.
During rush hour, drive-time can significantly increase the duration of your commute.
She listens to podcasts during her daily drive-time to make the best use of her travel hours.

Meaning

Drive-time refers to the hours of the day when traffic is heavy and people are commuting, often used in reference to radio programming designed to attract listeners during these busy periods.