Definition, Meaning & Synonyms

damage-control

noun
/ˈdæmɪdʒ kənˈtroʊl/
Definition
The practice of minimizing the negative effects of an incident or situation, especially in business or public relations.
Examples
  • The company implemented damage control after the product recall.
  • Effective damage-control measures are essential in crisis management.
  • They held a press conference as part of their damage control strategy.
Meaning
Damage control refers to the steps taken to reduce the impact of an unfortunate event. It involves managing the fallout to protect reputation and restore trust.
Synonyms
  • crisis management
  • harm reduction
  • reputation management