Definition, Meaning & Synonyms
campaign-strategy
noun
/ˈkæm.peɪn ˈstræt.ə.dʒi/
Definition
A plan designed to achieve specific goals through a coordinated series of actions and tactics.
Examples
- The candidate’s campaign strategy included digital marketing, public appearances, and community outreach.
- A well-thought-out campaign strategy can significantly increase the chances of success.
- During the meeting, they discussed the campaign strategy to boost product awareness.
Meaning
In the context of marketing, politics, or advocacy, a campaign strategy outlines how to effectively reach a target audience and accomplish desired outcomes.
Synonyms
- tactical plan
- action plan
- game plan
- approach
- methodology
