Definition, Meaning & Synonyms

blockbusting

noun

/ˈblɒkˌbʌstɪŋ/

Definition

Blockbusting refers to a practice in real estate where property owners exploit fears of racial change in neighborhoods to encourage white homeowners to sell their properties at lower prices, creating opportunities for real estate agents or developers to purchase these homes and sell them at higher prices.

Examples

The film was such a blockbusting success that it set multiple box office records.
During the 1950s, blockbusting was a controversial tactic used by real estate agents to change the demographic makeup of neighborhoods.
His latest novel is considered a blockbusting tale filled with unexpected twists and turns.

Meaning

The term can also refer more broadly to any sensational or impactful production, particularly in film or literature, designed to attract a large audience.