Definition, Meaning & Synonyms
scare-campaign
noun
skɛr-ˈkæmˌpeɪn
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Definition
A coordinated effort to influence public opinion by instilling fear or anxiety about a particular issue, often used in political contexts.
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Examples
- The political party launched a scare campaign to discredit their opponent.
- During the election season, scare campaigns often take center stage in media coverage.
- The environmental group was accused of a scare campaign for their dramatization of climate change effects.
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Meaning
Scare campaigns aim to manipulate people’s perceptions and choices by highlighting threats, often exaggerating the potential dangers to provoke a strong emotional response.
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Synonyms
- fear campaign
- intimidation tactic
- panic strategy