Definition, Meaning & Synonyms
msrp
noun
/ˌɛm ɛs ɑr ˈpiː/
Definition
The manufacturer’s suggested retail price, the price that a manufacturer recommends retailers use to sell a product to consumers.
Examples
- The MSRP of the new smartphone is $999.
- Retailers often sell products below the MSRP to attract customers.
- Check the MSRP before buying to ensure you’re getting a good deal.
Meaning
MSRP is a pricing guideline provided by manufacturers to help ensure consistent pricing across different retailers and locations.
Synonyms
- Suggested retail price
- Recommended retail price
