Definition, Meaning & Synonyms
merchandizing
noun
/ˈmɜːr.tʃən.daɪ.zɪŋ/
Definition
The activity of promoting the sale of goods at retail.
Examples
- The store’s effective merchandizing attracted many new customers.
- Creative merchandizing can significantly boost product visibility.
- Successful merchandizing involves understanding consumer behavior.
Meaning
Merchandizing refers to the strategies and techniques used to display and sell products in a way that attracts customers and increases sales.
Synonyms
- Marketing
- Promotion
- Retailing
- Sales strategy