Definition, Meaning & Synonyms

subliminal-image

Noun

/səˈblɪmɪnəl ˈɪmɪdʒ/

Definition

A subliminal image is a visual stimulus that is presented just below the threshold of conscious perception, often used in advertising or psychology to influence thoughts or behaviors without the viewer being aware of it.

Examples

Advertisers sometimes use subliminal images in their campaigns to subtly influence consumer behavior.
After analyzing the film, they found several subliminal images that encouraged viewers to buy more popcorn.

Meaning

Subliminal images are intended to bypass the conscious mind and tap into the subconscious, potentially affecting feelings, attitudes, or actions unknowingly.