Definition, Meaning & Synonyms
hyperlocal
adjective
/haɪpərˈloʊ.kəl/
Definition
Referring to events, topics, or services that are specific to a small, localized area.
Examples
- The hyperlocal news website caters to community issues that matter to residents.
- Many businesses are now adopting hyperlocal marketing strategies to target customers in their vicinity.
Meaning
Hyperlocal focuses on the immediate and community-level, often contrasting with broader, global perspectives.
Synonyms
- local
- community-based
- regional
- neighborhood
