Definition, Meaning & Synonyms

tagline

noun
/ˈtaɡ.laɪn/
Definition
A tagline is a memorable phrase or slogan used to represent a brand or product.
Examples
  • The tagline for the movie was memorable and captured the essence of the story.
  • ‘Just Do It’ is one of the most famous taglines in sports marketing.
  • A good tagline can make a company memorable to potential customers.
Meaning
It serves as a concise way to communicate the essence or main selling point of a company or advertisement.
Synonyms
  • slogan
  • catchphrase
  • motto