Definition, Meaning & Synonyms

spokesmodel

Noun
/ˈspoʊksˌmɒdəl/
Definition
A spokesmodel is a person employed to promote or advertise products, services, or brands, typically by attending events, commercials, or media appearances.
Examples
  • She was selected as the spokesmodel for the new skincare line.
  • As a spokesmodel, he represented several fashion brands during the fashion week.
Meaning
Spokesmodels serve as the face of a brand, engaging with the public and conveying the company’s messaging in a persuasive manner.
Synonyms
  • Brand ambassador
  • Promotional model
  • Model representative